CPFL Solutions: Smart energy for incredible futures
This project, carried out in collaboration with the marketing and communications team at CPFL Soluções, included the development of the brand's aesthetic update, keeping the logo but updating its forms of application with a more contemporary and elegant format for the commercial and digital materials. CPFL's representative blue color was kept but with a darker tone for the digital segment. We created a new color palette and typography for these materials.
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